The success of any campaign is based on the ability to pitch and sell a good story and this is where are journalist relationships are key. We have developed long-standing relationships with media, influencer bodies, ambassadors, celebrities, academics and business organisations and are skilled at engaging the right influencers to support client campaigns.
Are you getting the right profile and media coverage for your brand? Or does your awareness need a boost? Perhaps you could be commenting more on the issues affecting your industry and increasing your share of voice? We can connect you to the journalists writing stories that affect you and your customers and can help you develop stories that will deliver the right results.
The success of any campaign is based on the ability to pitch and sell a good story and this is where our journalist relationships are key. We have developed long-standing relationships with media, influencer bodies, ambassadors, celebrities, academics and business organisations and are skilled at engaging the right influencers to support client campaigns.
Influencers are described as individuals who have a disproportionate influence on their audience. They can play a vital part of any PR campaign and help support and amplify media activity. We are experienced in engaging influencers whether political, academic, or those representing professional bodies and celebrities. We can help them to add their voice to your campaign by carefully aligning goals and messages. Influencers can also bring an added dimension to a campaign by creating opportunities for direct engagement events which allow your audience to connect directly with your brand and hear your story retold through experts.
Would your campaign benefit from some influencer support? Do you need help getting your campaigns on the radar? We can help you explore the value of influencers as part of your comms outreach activity and what role they could play.